Introduction of Affliate Marketing
Mr. Vijay Wankhede- an entrepreneur, business consultant, writer, speaker and investor has come again this time with the brief Introduction of Affiliate Marketing Model. Read the blog and understand the Affiliate Marketing Model.
Affiliate marketing is the most famous advertising model in today's era in which a company/ organisation compensates third-party publishers to generate sales/ traffic/ leads to the company’s products and services. These third-party publishers are called affiliates, and the commission fee motivates them to find different ways to promote the organisation/ company.
Today internet and digital world has increased the level of affiliate marketing model. Amazon has popularized the practice of Affiliate Marketing by creating an affiliate marketing program where bloggers & websites can put links to Amazon page for a reviewed or discussed product to receive advertising incentive/ fees when a purchase is made. Affiliate marketing is a pay-for-performance marketing program where the act of selling is outsourced across a wide area of network.
Tere are three main types of affiliate marketing - unattached affiliate marketing, involved affiliate marketing, and related affiliate marketing.
The objective of Affiliate Marketing model is to increase the sales and to create a win-win Condition for both company and affiliate. The concept of Affiliate Marketing is unique, profitable and becoming increasingly popular today.
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